1. Quantitative research deals with
Answer: C. numbers and statistics
Computer Science Class 10 Unit 8: Entrepreneurship in the Digital Age MCQs
64 multiple choice questions with the correct answer for each. Tap an option to check yourself, or switch on "Show all answers". This is page 1 of 2.
Tap an option to check your answer.
2. Qualitative research deals with
Answer: A. words and meanings
3. The primary goal of quantitative research is to
Answer: B. test or confirm theories and assumptions
4. Qualitative research is used to
Answer: D. understand concepts, thoughts or experiences
5. Which is a qualitative data collection method?
Answer: B. Interviews
6. Which is a quantitative data collection method?
Answer: C. Experiments
7. An experiment is a situation in which
Answer: D. variables are controlled and manipulated to establish cause-and-effect
8. A focus group is
Answer: A. a discussion among a group of people to gather opinions
9. Ethnography means
Answer: D. participating in a community for a long time to observe its culture and behaviour
10. A mixed-methods approach
Answer: B. combines qualitative and quantitative research
11. Quantitative data is sometimes called
Answer: C. hard data
12. Quantitative data is analysed using tools such as
Answer: A. Excel, SPSS or R
13. Which is NOT calculated in quantitative analysis?
Answer: D. Themes and patterns in interviews
14. Qualitative content analysis tracks
Answer: B. the occurrence, position and meaning of words or phrases
15. Thematic analysis examines data to identify
Answer: C. main themes and patterns
16. Quantitative research is at risk of biases including information bias and
Answer: A. sampling bias
17. Sampling bias occurs when
Answer: D. the sample does not represent the population
18. Primary data is data
Answer: B. specifically collected for your purpose
19. A questionnaire is
Answer: A. a list of questions used to gather data from respondents
20. A survey is
Answer: C. a research method collecting data from a group of people
21. A common problem of self-administered questionnaires is
Answer: D. nonresponse bias
22. An advantage of researcher-administered questionnaires is
Answer: A. high response rates and clarification of unclear questions
23. A disadvantage of researcher-administered questionnaires is that they are
Answer: C. costly and time-consuming
24. Closed-ended questions offer respondents
Answer: B. a fixed set of choices
25. Open-ended questions allow respondents to answer
Answer: D. in their own words
26. Which type of question is best for detailed feedback?
Answer: C. Open-ended question
27. A nominal variable has categories that
Answer: A. cannot be ranked
28. An ordinal variable has categories that
Answer: B. can be ranked
29. Likert scale questions use rating scales with
Answer: A. 5 or 7 points
30. Four or more Likert-type questions can be treated as
Answer: C. quantitative interval data
31. A disadvantage of open-ended questions is that they
Answer: D. require more time and effort to answer and analyse
32. Good questions should be reliable and
Answer: B. valid
33. Double negatives in questions are
Answer: B. harder to understand and should be avoided
34. A leading question
Answer: C. guides respondents towards a specific answer
35. Market validation is the process of
Answer: D. determining if there is a need for your product in your target market
36. The number of steps to determine market validity in the text is
Answer: A. five
37. The first step of market validation is to
Answer: C. write down goals, assumptions and hypotheses
38. Which step of market validation involves estimating market size and share?
Answer: A. Assessing market size and share
39. Researching monthly search volume of related terms helps to
Answer: D. gauge market validity of an idea
40. Alpha testing is done by
Answer: B. internal employees in a staged setting
41. Beta testing is done by
Answer: C. a limited group of real external users
42. Customer profiling is
Answer: D. analysing customer demographics, behaviour and needs to create customer profiles
43. Psychographic data relates to
Answer: A. attitudes, lifestyle, values and interests
44. Behavioral segmentation looks at
Answer: B. purchase history, loyalty and product usage
45. CAC stands for
Answer: A. Customer Acquisition Cost
46. Customer acquisition cost is the money spent on
Answer: C. marketing and sales to attract a single customer
47. Customer churn refers to
Answer: B. losing customers
48. Strong customer profiles help reduce
Answer: D. customer churn
49. A business pitch is
Answer: A. a presentation that conveys the value of an idea to investors
50. The component of a business pitch that explains how the business will make money is the
Answer: C. Business model
About Computer Science Class 10 Unit 8 MCQs (Federal Board)
These 64 Computer Science MCQs cover Class 10 Unit 8: Entrepreneurship in the Digital Age of the Federal Board (FBISE) SSC-II (Class 10) syllabus. They are SLO-based MCQs as per the new pattern for FBISE exams. Each question has four options and the correct answer is shown, so you can practise for the annual examination and find the topics you still need to revise. The questions are split over 2 pages of 50. Download the Entrepreneurship in the Digital Age MCQs as a PDF using the button at the top of this page.